#3 Business Idea – How to Become a Successful Wedding Planner/Consultant?

Become a Successful Wedding Planner –

If you like working with people, enjoy planning big parties and are good at conversation, negotiating and networking, you may consider becoming a wedding consultant.

Beyond the personal gratification in being in a profession that is respected, there are always monetary rewards. A wedding planner’s typical fee today is generally 10 to 15 percent of the cost of the wedding. It is estimated that the average cost of a wedding today is INR 20 Lakhs, placing the wedding planner’s earning per wedding at anywhere between INR 20 Lakhs to INR 5 Crores. Not bad, considering what might be assumed as “fairly easy work.” Let’s examine the particulars of becoming, and doing the tasks and responsibilities, a wedding consultant entails.

A compendium derived from a variety of statistical sources points out that not as many people are getting married these days. Those who are getting married are older. That means, that generally, they are more established and therefore have more money to spend on that special day. It also means they are so busy with work, they probably don’t have time to spend planning a wedding. That’s where a wedding consultant comes in.

All about wedding planner –

A wedding planner takes on the role of a facilitator, mediator, money manager, artisan and constructor of dreams. If you’ve ever been a bride, a groom, or even a bridesmaid, you also know the kind of stress that entails. Understanding that type of pressure will aid you in establishing rapport with your clients.

As a wedding planner, you must be able to remain calm in the face of adversity. Naturally, you must be personable and, as mentioned earlier, a good negotiator. You are the spokesperson for the bride and groom when it comes to ordering flowers, hiring a band and photographer, finding a caterer, etc. 

You should be able to get them the best service at the lowest cost — your reputation will depend on it. Networking is also important. Establishing good relationships will help ensure that you get good deals. on the items or services, you may have to purchase or subcontract. That’s not all.

Running your own business, as well as handling someone else’s money, requires that you be adept at handling finances. You must also be very well organized. Being a wedding planner requires someone who has the wish to break free from the mundane world of routine work where a boss dictates their every move. Life in an office cubicle is not for them. They have the wish to be their own boss and have the special abilities to take responsibility on their shoulders.

Things to consider in wedding planner business –

Of course, being a wedding planner you must have a good fashion sense. You should know about colour, music, and flowers. Good knowledge of religions is also imperative since a wedding ceremony is often a religious one. Most importantly, a wedding planner must enjoy interacting with others with special sensitivity to their unspoken needs. Related to this is a need for special knowledge of customs and traditions, which are also part of many wedding ceremonies. Plan to spend a lot of time reading the current bridal magazines, of which there are many, to keep up with the latest trends.

Preparing a Business Plan is imperative. This is not a complicated document. It amounts to common sense applied to paper. In it, you will determine such factors as what your market is.

• Who will want it?
• Do you have many competitors, and what are their rates, how reliable are they. In short, you will be stacking yourself against theirs. It will include doing a cost and profit estimate.
• What will you have to put out in cash against an estimate of how much in the income you will earn in both the short and long haul?
• How will you be paid by your clientele?

Tips for Writing a Successful Business Plan – Download Free Business Plan Template

Build your reputation on integrity, quality and value. Do not do anything that might compromise it. Once your reputation is tarnished, it is difficult to redeem yourself in the eyes of your clientele who are in a position to give you feedback when you need referrals. Go out of your way to please the people who have chosen you over your competition.

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